Automatically Turn Blog Posts Into Your Newsletter

mailchimp

NOTICE:  Starting 1/16/2017  A monthly MailChimp newsletter setup is included in the one-time setup fee at registration.

We’ve designed our websites to be seamlessly integrated with the powerful MailChimp tools.  More than 7 million people use MailChimp to design and send email marketing campaigns.  Although there are a number of email marketing tools available to optimize email campaigns, MailChimp is one of the most popular email marketing services, which makes it easy to design and share email campaigns, manage your subscribers lists, and track results. You won’t find this important and powerful integration on the free dōTERRA corporate website provided to Wellness Advocates

Mailing List IntegrationHow to Setup MailChimpHow to Build Mailing ListHow to Setup AutoPost

Our mailing list integration for our subscribers provides multiple ways to capture mailing list subscribers to help build your mailing list.  Newsletter opt-in is included on all 4 pre-made forms: Contact, Free eBOOK, New to Essential Oils and Subscribe.  When integrated with a newsletter provider (MailChimp, aWeber, iContact), any new subscribers are automatically added to the mailing list at your newsletter provider which eliminates the need to manually update your list.  In addition, you can add links to the contact form pages on Heads-Up Lead bar or widget for additional visibility.

NOTICE:  Starting 1/16/2017  A monthly MailChimp newsletter setup is included in the one-time setup fee at registration. If you have a site registered prior to January 17, 2017, you can follow the instructions below or purchase set up help from our Customization Shop.

The majority of our subscribers will be able to take advantage of a free MailChimp Account which includes many email marketing features.  If your mailing list is greater than 2,500 subscribers or if you want to create a more advanced automation campaign then you will need to get a paid account from MailChimp.  Note:  You will still be able to create autoposted Newsletters whenever you publish your posts with a free account.

Once you have created your account, the first thing you need to do is create a list. Here are step-by-step instructions on creating the framework for the list that you will be adding your newsletter subscribers to when they opt-in on your website. If you would rather us handle this set up for you, you can go to our Customization Shop and order MailChimp set up services for a small one time set up fee.

Once you have created your list, you can next go to “How to Build Your Mailing List”

 

Building your mailing list is one of the keys to success for email marketing.  Now that you have created your MailChimp Mail List, you can now setup any or all of the available  Lead Capture Opt-In features available on your website to build your list with prospects and customers.

Add Opt-In to Contact Forms

Our contact forms are built using Gravity Forms – a preeminent forms builder that integrates with MailChimp.  With this integration, you can add an “Opt-In” for your newsletter mailing list on your contact forms.  When contact forms are submitted, you will receive the contact message email while automatically adding the contact to your MailChimp mailing list.

Step 1.  Generate an API at MailChimp for the Gravity Forms integration as per instruction in Step 1. for the MailChimp Comments Opt-In.

Step 2.  Activate the Gravity Forms MailChimp Add-on.  Go to Premium Features on your dashboard and click on Activate under the Gravity Forms MailChimp Add-On.

Activate Mailchimp - Gravity forms integration

When you click “Activate” a new item “Settings” will appear.

Activate - Settings

Connect to MailChimp

To get started with the MailChimp add-on, you’ll need your valid MailChimp API Key. You may be prompted to add this key immediately. However, you can also adjust it later by going to “Forms” or “Settings” and choosing the “MailChimp” heading.

howto_30_apikey

On this form all you need to do is enter the MailChimp API key that you created and click “Save Setting”.  Now that you have “connected” MailChimp with Gravity Forms go to next step.

Step 3. Add an “Opt-In” checkbox on your contact form.  We have now actually done this step for you.  Continue to Step 4.

Step 4.  Connect the Opt-In checkbox with your MailChimp list. Click the Form Settings menu and then select MailChimp in the drop-down list

Configure MailChimp for form

When you select MailChimp, a new form will appear.

Add new feed

On this form, you will select the MailChimp list that you want to upload your new contacts to and you will match the contact form fields with the MailChimp list fields.  You will also be able to select your opt-in options.

Feed configuration

When you are finished with your option, save your settings and your contact form will now be integrated with MailChimp.  Sweet.

Add Opt-In to Heads-Up Lead Bar

It’s easy to make a Heads-Up Lead Bar with a Subscribe to Your Newsletter .

We have now pre-made a Subscribe to Your Newsletter Heads-Up Lead bar for you.  This bar connects to your Subscribe to Newsletter page (that has already been made for you – but that you can edit to your liking by going to Dashboard > My Pages > Subscribe to Newsletter.

To edit your Subscribe to Newsletter Heads Up Bar, go to our Customization Shop.

In addition to the Opt-In options available on your website, to maximize the growth of your mailing list, we recommend that you include MailChimp newsletter list builders for EventBrite and your Facebook Fan Page.

 

Now that you have your list and lead capture setup, you can now stay connected to your subscribers by sending out newsletter campaigns.  Using MailChimp’s RSS to Email you can have your published blog posts automatically sent to your subscribers on a schedule that you determine.  There are just a few steps to set up your feed and once you have completed them your RSS feed will run automatically.

Step 1.  Create your template.

Your template provides the style and content elements of your newsletter.  There are many layout styles available such as single column or multi-column.

Use Our Basic Template

You can use our Basic RSS template as a base and just change the header image and pre-header message and you can be good to go.  This basic RSS template is what we use to send you our website updates.   This template provides for a header and pulls in the blog post title, image, excerpt and “Read More” link to send readers to your blog to read the entire article and hopefully stay and browse your website.

Click this link to see our MailChimp Newsletter Template

To use our basic template:

  1. Login to your MailChimp Account
  2. Click Here and MailChimp will upload our template into your account.
  3. Click “Templates” on the top menu and you will find our Basic RSS in your list of templates.
  4. Click on Basic RSS template to edit
  5. Hover over the pre-header message on the template on left side of page and then click on the pencil icon to edit the pre-header message.  It will now appear on the right side for you to edit and save.Edit Basic Template
  6. Hover over the header image on the template on the left side of page and then click on the pencil icon to edit the header image.  You can upload your new image at this point.  The image should not be wider than 600 px.
  7. You can edit and add other items.  See following image as guide:MailChimp Newsletter Template
  8.  When you are finished, click on Save and Exit on the bottom right of the page.  Your template is finished and you are now ready to setup the RSS feed in step 2.

 

Create Your Own Template

If you do not want to start with our Basic RSS template, you can always start from scratch to create your own.  MailChimp provides many styles and layout options.

If you want to start from scratch, Click Here for MailChimp RSS to Email Tutorial

Step 2.   Setup up your RSS campaign.

  1. Click on Templates on MailChimp main menu bar
  2. Click on Create Campaign on upper right side of page and select RSS Driven Campain in drop-down menu.Choose type of campaign
  3. Complete section RSS Feed and Send Timing.    Here you will enter your RSS Feed URL.  The basic feed for your blog will be your complete URL with /feed/ at the end, for example:  https://websites.usingessentialoils.com/feed/   On this page you will also select how often you want to send your newsletter, which days of the week and what time of the day.  MailChimp provides some FAQs on this page to provide you guidance. Feed and timing
  4. Click on Recipients on the bottom menu.  Here you will select which list and segment of your list (if you have any) that you want to receive your newsletter.Select recipients
  5. Click on Setup on the bottom menu.  Here you will name your campaign for you own identification, indicate the email subject, the From name and From email address.  Note:  for you Email subject, you can use a merge tag to pull from your blog post or basic text.  You can also include your tracking preferences on this page.  NOTE:  If you would like the title of your blog post to be the subject on your email put:  *|RSSITEM:TITLE|*Campaign info
  6. Click on Template on the bottom menu.  Then click on Saved Templates and then select the template that you saved in Step 1.  If you want to make any additional changes you can click on Design which will bring up the template editing program. Select Template - SavedSelect saved template
  7. Click on Confirm – here MailChimp provides a checklist of all of the steps.  If there is an item that is not completed or needs adjustments you can access the section to make any of the changes.
  8. Preview and Test before you start your RSS campaign you will want to preview and test.
    1. On the Upper right side, click on the Preview and Test menu and select “Enter Preview Mode” and MailChimp will show you what your newsletter will look like in an email and on an iphone. When finished reviewing, close out the preview by clicking the X on the upper right hand side.
    2. Now select “Send a Test Email”  a dialog box will appear for you to enter you email address for you to receive your test.
  9. Make any adjustments if needed and send another test Email until you are satisfied with the design and content.
  10. When satisfied, click on Start RSS on the bottom right and your campaign will start as you specified on the setup.
  11. You will be able to view all of your campaign statistics by going to Campaigns and click on View Report

 

NOTICE:  Starting 1/17/2017  A monthly MailChimp newsletter setup is included in the one-time setup fee at registration. If you registered a website prior to January 17, 2017, you can order set up help from our Customization Shop. 

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